Tuesday, November 13, 2007

Successful media relations 101

Limit the press corps from having [unlimited] access, be suspicious of reporters, breed fear and paranoia and treat them with thinly veiled contempt and minimal cooperation.

And just so you know, it's not Prime Minister Stephen Harper's communications strategy being referenced above. Although, communications director Howard Wolfson does seem to have a lot in common with Sandra Buckler.

4 Comments:

At Nov 13, 2007, 9:32:00 PM , Blogger Garner As Mist said...

Since you mentioned Harper I'll add this little tid-bit of information.

It's not that Harpers strategy is anti-media but more that his strategy doesn't involve spoon feeding information to the media.

For 13 years the Liberal party fed information to the Parliamentary press gallery. All of this information carefully calculated and spun to the left.

Harper on the other hand isn't telling reporters to piss off, he's telling them to do their homework, and their own thinking.

 
At Nov 13, 2007, 11:18:00 PM , Anonymous Anonymous said...

Now that Obama is nipping at her heels in Iowa, maybe she will take a more softer tact on the press corps.

 
At Nov 14, 2007, 12:08:00 PM , Anonymous Anonymous said...

Oh brother, just because you say you aren't doesn't mean its not true. It's pretty hard to 'do homework' when you have no access to the party in power and therefore nobody to question.

It's perfectly obvious what he's doing, its straight from George Bush's playbook, even to the point of setting up his own media press staging area. How much do you want to bet there will be a big announcement about 'getting the grassroots' involved by having bloggers there.

Anybody that thinks media in Canada is 'on the left' has a pretty bizarre idea of what 'left' means. Canada has the highest concentration of media ownership in the industrial world, you think corporations have any interest in covering views 'from the left'? Not even on a good day.

Chretien had the most 'right wing' agenda seen in Canada in forty years, up to Harper anyway (who in many ways is bringing it back to the left or as it is in Canada "the leftishly right").

 
At Nov 14, 2007, 2:37:00 PM , Anonymous Anonymous said...

It was Chretien strategy as well.

 

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